A good real estate agent wears many hats: the salesperson, the negotiator, the consultant, the problem-solver, and the tour guide. He doesn’t just sell the property—he sells himself. While selling a home doesn’t require a degree, the client’s comfortability and connection with you can be that make-it-or-break-it deal. People respond well to confidence and authenticity, so it’s important to understand your personality type and style within this industry. Let’s take a look at three different personality traits and marketing solutions with which they best align:
Detail-oriented Real Estate Agent
If you pay close attention to details, organization, and accuracy, you just may be a detail-oriented person. You’re extremely attentive and go the extra mile to understand the “how” and “why” of a matter. Now, let’s translate that to your career as a real estate agent. You have the supernatural ability of pinpointing the smallest feature of a property. With this skill, you can make it stand out and really WOW your client. That’s the very reason you excel in this industry. You know when a client needs to get “the full picture” of property visuals from every angle, including aerial photography.
Aerial photos are taken from a bird’s eye view of the property, giving clients a full scope of the home, landscape, and neighborhood. Using aerial, high resolution drones, these breathtaking visuals will help you explain the property’s highlights and history more in depth.
Strategic Real Estate Agent
If you have the incredible ability of using both the logical and creative sides of your brain, you’re a strategic thinker. While others may easily get distractive or feel overwhelmed with work, you’re able to stay focused on the task at hand. This skill comes with great value, as it enables you to listen to specific details from others and map out the entire vision.
As a real estate agent, you know the right questions to ask and traits to consider when aligning clients with a property that best fits their budget and needs. Not only do you prepare blueprints of the homes, but you take it a step further by incorporating ideas of furniture and decor placement. Stunning digital visuals, such as virtual staging and 3D tours, can be the best way to bring those ideas to life and help seal the deal.
Extrovert Real Estate Agent
There’s no doubt you’re a people-person, and making first impressions is usually your strength. As a real estate agent, your warm personality and ability to connect with others has gives you amazing reviews and quick call-backs. You developed a strong following and reputation on social media, and now it’s time to establish yourself and business across multiple platforms. The best way to do that? A professional, customized website.
Remember, you can only make one first impression. New clients may not have seen your social media or read your reviews. They may, however, encounter your website in a search for real estate agents within their dream town. People naturally make decisions based off of first impressions–which can either help or hinder your business relationship. As our world becomes increasingly virtual, it has become even more difficult to make a great first impression.
The good news is, a great headshot portrait on your website can be that first impression to convey your personality and professionalism. A skilled photographer knows how to position you in the right angles, lighting, and scenery to develop a professional, personable headshot. A well-designed website coupled with a strong, confident headshot will naturally attract potential clients, agencies, investors, and more!
In D Sky Homes is your one-stop-shop for aerial photography, virtual staging, and custom websites for real estate agents. We specialize in real estate marketing solutions that help professionals like yourself build their brand and sell more homes. If that sounds like you, book with In D Sky Homes today!
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